Building long-term relationships with your customers and then maintaining them is the main objective of a loyalty program. It helps to reduce costs incurred on promotion and advertising when choosing the right loyalty program strategy. Customer engagement, whether individual or business, can be rewarded in many ways. With material prizes, discounts on goods, individually tailored discounts and promotions.
Strong business relationships are always a priority. This is no different for the Lobo Group and its business partners. As a Certusoft team, we are happy to have helped build and strengthen these relationships. For this implementation, we created a module for managing loyalty programs. It is part of the Certusoft ERP system for FMCG industry.
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